Fashion Photographer Of The Year Award

FOR IMMEDIATE RELEASE

Modavia creates new Fashion Photographer of the Year award

October 28, 2009 - Modavia, publisher of the Modavia Fashion Directory, announced today that the company will be creating a new award to recognise outstanding accomplishment in the field of fashion photography. The FASHION PHOTOGRAPHER OF THE YEAR title, which will be awarded annually, will be open to all SL photographers and will be judged across three categories: 1) Haute Couture, 2) Street and 3) Boudoir. Judges will include designers, fashion magazine editors and Modavia editorial staff. The contest will be sponsored by photoLIFE, CW Studios, Moolto, ShopaholicFeed.com, Reel Expression, Diesel Works and BehaviourBody animations. Fashion brands supporting this award include Baiastice, Kunglers, Ivalde, Ibizarre, A la Folie, B! Fashion, Bliss Couture, MEB, LeeZu!, Designing Nicky Ree, Miamai and Anubis Style.

Prizes will include:

❶ First prize
▫ L$100,000 cash
▫ a one year contract with Modavia
▫ Photography contract with LeeZu! (value L$12,000)
▫ L$9,900 studio gift certificate from photoLIFE and submission for consideration to the Master Photographer's Group
▫ Six pose sets from Diesel Works including 25 unreleased poses and photo prop
▫ L$5,000 gift certificate from Designing Nicky Ree
▫ L$4,000 gift card from Miamai Fashion Creations

➋ Second prize
▫ L$9,900 studio gift certificate from photoLIFE
▫ L$5,000 storecard from CW Studios
▫ L$3,200 gift card from Reel Expression
▫ Four pose sets and photo prop from Diesel Works
▫ Complete new season Formals collection from Anubis Style
▫ L$2,500 gift certificate from Designing Nicky Ree
▫ L$2,000 gift card from Miamai Fashion Creations

➌ Third prize
▫ L$9,900 studio gift certificate from photoLIFE
▫ Mega pack of 135 poses from BehaviourBody animations
▫ 2 pose sets from Diesel Works
▫ L$1,000 gift certificate from Designing Nicky Ree
▫ L$1,000 gift card from Miamai Fashion Creations

Please check http://www.modaviafashionmarketing.com/photography.html for application guidelines and updates on the prize packages.

Only original, unpublished work will be accepted. Deadline for submission is midnight November 30th, 2009. Short listed candidates will be asked to submit a portfolio of fashion photography which has been published in-world in the last 12 months.

Winners will be announced December 20th, 2009. Winning images will be published in the Modavia Fashion Directory, on Modavia web and Flickr sites as well as exhibited in-store and online by our sponsors. Coverage of winning images in other major fashion magazines is under negotiation.


Poptart Lilliehook
CEO, Modavia Fashion Marketing

OomPoppaMowMow Snookums
CEO, photoLIFE Professional Photography System

Posted by Kay Fairey, Modavia Supermodel, Agency Director and Top model for Boulevard Agency, Team edo Director and writer for the Best of SL Magazine.